Producer Profile – Peru
Roast Profile: Medium
Cupping Notes: Displays herbaceous overtones with a soft chocolate finish
Central de Cafetaleros del Nor Oriente (CECANOR) is a Coopetaive based in the Lambayeque region of north-west Peru. The organization was originally set up in 1999 as a partnership between 3 local cooperatives. It was Fairtrade certified the same year. Their aim was to receive a higher profit margin by gaining direct access to the international coffee market. CECANOR is now made up of 1,340 members across 6 cooperatives. Women make up 45% of the membership, and 2 of the organization’s cooperatives have equal numbers of male and female producers.
CECANOR’s mission is to produce quality coffee whilst protecting the environment and developing the communities of its members. The organization is also heavily involved in the ‘Café Femenino’ coffee initiative. In 2004 female members of CECANOR asked for their product to be separated from the men’s. They felt their coffee was of higher quality due to the extra care they put into cultivation, so they decided to market it separately. As a result of this initiative, women now directly receive the revenue generated from sales of their coffee. This has helped empower women in rural Peru, who were traditionally marginalized and relied on men for financial support. Women of CECANOR are now able to fully participate as equal members and leaders. Gender equality has played a key role in the organization’s success on the international market.
Coffee growing and processing
Lambayeque is a generally arid coastal region next to the Pacific Ocean. Agriculture here relies on rivers flowing down from the Andes to irrigate crops. Some of the region is mountainous, creating ideal conditions for producers to grow high quality coffees.
The organization’s members pick ripe coffee cherries, which are then washed and dried in the sun. Each of CECANOR’S cooperatives chooses a ‘local gatherer’ who monitors and controls product quality. After this step the coffee is taken to the organization’s headquarters, where a second quality control takes place. Finally the coffee is taken to the port of Paita to be exported internationally.
Benefits of Fairtrade
Fairtrade has a board impact on our community. It allows us to continue to strengthen our programs, and it improves the lives of farmers, their families, and our community.
– Isabel Uriarte
The General Assembly meets twice a year. All 6 cooperatives are represented by 64 elected delegates, with 1 delegate chosen for every 25 members. CECANOR’S cooperatives also have their own meetings several times a year to address issues and provide training to members.
CECANOR is an organisation where 50 percent of members are small producers located in areas of extreme poverty. The organisation has prioritised using resources towards capacity building and ember empowerment. All of CECANOR’s producers now have additional productions areas; have purchased some means of transportation, or a small poverty in the city. The majority of the members now have goals of furthering the education of their children and many currently have children attending university.
The co-op has implemented multiple women-led projects with the help of the Women of the Americas Coffee Foundation (Fundación Americana de Café Femenino) such as planting gardens, raising animals and improving kitchens.
The organization used Fair Trade premium funds to provide women with the technical assistance and training necessary for the completion of these community development projects Education workshops to increase the understanding of nutritional value of staples that farmers produce in their farm, like quinoa. Workshops teach the community how to prepare highly nutritious soups, the importance of sanitation-such as hand-washing, better food health and safety, and improved kitchen hygiene and security.
The education programs include the improvements of classroom – the construction or repairs of roofs, floors, carpets, sports fields and sanitary facilities.
The organisation has rebuilt or improved many kilometres of road in Lambayeque. This has connected remote communities in the region, and helped producers transport their coffee more easily.
Fairtrade has benefited all members despite us being dispersed throughout North Eastern Peru. We have strengthened our organisation with technical assistance programs, trainings and certifications. We can now allow our members to make small investments to improve our holdings and infrastructure, and produce a higher quality product
– Renerio Bustamante